Advertise on CapeMarkets
For markets, fairs, festivals and pop-ups
The people who follow us love markets. Let’s introduce them to yours.
CapeMarkets has an audience of over 120,000 across Facebook, Instagram and our Friday newsletter: people who plan their weekends around markets, fairs and festivals right across the Western Cape. Every campaign is written by us, timed to your dates, and comes with a guaranteed minimum number of views.
193,214
views on a single post for The Gift Fair at The Baxter, against a guarantee of 10,000
50,000+
views for an Asian food market’s campaign, double its 25,000 guarantee
120,000+
market-goers across Facebook, Instagram and our newsletter
“We really had a great turnout this year (a first with queues to get in) and thank you for helping us to make this happen.”
Ways to promote with us
Pick the one that fits, and the details are below.
Event campaigns
A market, fair or festival with a date to promote. Boosted posts with guaranteed views, plus the newsletter and the website.
From R850
See the packages ↓
The Christmas Guide
A place in our festive guide, the page the Western Cape uses to plan its Christmas shopping.
From R2,600
See the Guide ↓
Ongoing promotion
For markets that run all season. You choose the dates, and we post for you each time.
From R4,500
See the Season Pass ↓
Calls for traders
Looking for stallholders? We put your call in front of makers looking for somewhere to trade.
From R1,650
See trader call-outs ↓
Boost your event
Once-off campaigns for a market, fair, festival or pop-up with a date to promote. Each includes boosted Facebook and Instagram posts with a guaranteed minimum number of views, and most add our Friday newsletter and a featured spot on the website.
The Works
R8,000
Min 75,000 views
- 2 Facebook + 2 Instagram posts, a CapeMarkets Reel, a Reel collaboration and an Instagram Story
- 2 newsletter editions, priority placement
- Featured on the Home page, What’s On and your category
Maximum Exposure
R6,000
Min 50,000 views
- 2 Facebook + 2 Instagram posts: a Save the Date, then a feature in event week
- 2 newsletter editions
- Featured on the Home page, What’s On and your category
Spread the Word
R3,600
Min 25,000 views
- 2 Facebook + 2 Instagram posts: a Save the Date, then a feature in event week
- 1 newsletter edition
- Featured on What’s On and your category
The Essentials
R2,000
Min 20,000 views
- 1 Facebook + 1 Instagram post in event week
- 1 newsletter edition
- Featured on What’s On and your category
The Shout-Out
R850
Min 15,000 views
- 1 Facebook + 1 Instagram post
- Listed on What’s On
Two posts or one?
The two-post packages run a Save the Date ahead of time and a What’s On feature in event week, so people hear about you early and are reminded when it counts.
Book early, pay less
20% off when you book 60 or more days before your event, 10% off at 30 to 59 days. Not on The Shout-Out. Registered NPOs get 15% off. Discounts aren’t combined, so whichever is larger applies.
Views are combined minimums across all posts on Facebook and Instagram. Campaigns frequently exceed them.
On sale now
The Christmas Market Guide
Our biggest campaign of the year. The Guide is where the Western Cape plans its festive shopping, with a dedicated page, a festive newsletter series from mid-October through December, and social posts across the season.
Placement is allocated in order of booking, and December fills quickly.
From R2,600
Christmas Guide packagesThe Season Pass
For markets that run all season rather than on a single date. You choose the months, and we post for you each time: a dedicated Facebook and Instagram post timed to your market day, a Market Spotlight in the newsletter, and an enhanced profile with a full gallery and live links.
Four Dates R4,500 · Eight Dates R7,800
Posts are organic. For guaranteed views on a specific date, combine it with a package above. December dates go quickly, so book those early.
Ask about the Season PassLooking for traders?
We hear from makers looking for stalls every week. A call for traders through CapeMarkets puts your market in front of people who are actively looking for somewhere to trade.
The Call Out, R1,650: a post for a trader audience, a newsletter mention, a share to our Traders & Makers WhatsApp Community, and a listing on our Calls for Traders page.
The Full House, R3,200: all of that, plus a boosted post to makers in your area, a deadline reminder, an Instagram Story and a short profile of your market.
Already booked a package with us? Add a call for traders for R950.
Calls for TradersHow it works
- 1Tell us about your eventDates, place and what you’d like to achieve. Not sure which package? We’ll suggest one.
- 2We confirm your datesAnd send an invoice. Campaigns are scheduled in order of confirmation.
- 3Send your imagesPhotos of the market itself work far better than posters.
- 4We do the restWe write, schedule and boost your posts, and add you to the newsletter and website.
- 5You get the resultsAfterwards we send you how many people saw your campaign.
When to book: two to three weeks ahead is usually fine. From October to December, allow four to six weeks for optimal placements.
Not sure what’s right for your event?
Tell us a little about it and we’ll help you choose. We reply within two working days, usually sooner.
Not ready to advertise? Listing your market on CapeMarkets is free. Add your market